Abstract： With the economic globalization and geographic grouping,establishing and modeling city-brand is the most important selection that all cities should face.While many cities succeeded in brand-modeling,some cities were bogged down in misunderstanding in brand design.As a matter of fact,it is important that the city-brand moulding in China observe some regulations and have scientific methods and procedures.
刘湖北. 我国城市品牌塑造的误区及对策[J]. 南昌大学学报(人文社会科学版), 2005, 36(05): 65-69.
LIU Hu-bei. On the Misunderstanding and Countermeasure of Our Country’s City-Brand Moulding. , 2005, 36(05): 65-69.
2005, Vol. 36 
